Abrdn adds back vowels after widely mocked rebrand - BBC.com

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1. Abrdn adds back vowels after widely mocked rebrand  BBC.com
2. Vowel movement: Abrdn renames itself Aberdeen to remove ‘distractions’  The Guardian
3. Fund manager ditches ‘abrdn’ name after years of ridicule  The Times
4. Abrdn re-rebrands as aberdeen after four years of jokes and ‘corporate bullying’  The Independent
5. Fund manager aberdeen’s rebrand could put it back on the map  Financial Times

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2025-03-04 13:35:49Z
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